The $2.3M Medical Spa Marketing Mistake 73% of Practices Keep Making in 2025 (And How to Fix It Before You Lose Another Patient)
Last updated: July 20, 2025| Medical Spa Marketing, Aesthetic Practice Copywriting, HIPAA Compliance Last week, I watched a practice owner’s face crumble as she told me about losing her biggest anti-wrinkle injection client to the med spa down the street. “They didn’t even offer better results,” she said, voice shaking. “Their marketing just… spoke to … Read more